It looks like Ed Sheeran really did dominate the 2017 music scene with Divide, at least here in the U.S. Per Nielsen Music, Divide was the total volume leader when combining albums + track equivalent albums + on-demand audio streaming equivalent albums. Per a Billboard report excerpt, Divide moved 2,764,000 total units to edge out Kendrick Lamar’s DAMN which moved 2,747,000 units and Taylor Swift’s reputation, which moved 2,336,000 total units.
This means Ed Sheeran’s album was the most popular album, overall, in the U.S. while Taylor Swift earned the most album sales, with 1,903,000 units of reputation sold from its Nov. 10 release through year-end. Drake’s wildly popular More Life ranked in fourth place with 2,227,000 total units and Bruno Mars landed in fifth place with 24K Magic moving 1,626,000 total units.
The “Shape of You” singer earned multiple impressive accolades with Divide and beyond in 2017 including receiving a MBE from Prince Charles at Buckingham Palace, breaking a UK Albums Chart record, and being named Spotify’s Most Streamed Artist of 2017. Divide also earned two Grammy nominations for Best Pop Vocal Album and Best Pop Solo Performance for “Shape of You.” The video for “Shape of You” (attached above), has garnered more than 2.9 billion views since its Jan. 30 posting almost a year ago.
The beloved ginger-haired crooner was also turned into a Snapchat Bitmoji for Christmas and is slated to appear in an upcoming episode of “The Simpsons.” He will embark on a stadium tour in 2018. Click here to purchase tickets from AXS.