Florence + The Machine has had quite the year with the release of the third album How Big, How Blue, How Beautiful. The record became the first No. 1 album the band has landed on the Billboard Top 200 Albums chart. Not only was it just a musical event with the most honest lyrics to date, it became a story through several videos (acts) and an album insert filled with pictures from the makings of the videos. The Grammy nominations were announced this week and Florence + The Machine scores big with a total of five nominations.
Florence + The Machine lead by Florence Welch is up for Best Pop Duo/Group Performance for the single "Ship to Wreck." "Ship" was released as the second single with heavy hitting lyrics like, "Did I drink too much/ Am I losing touch/ Did a build a ship to wreck" while wailing out the chorus.
The band is also nominated for Best Pop Vocal Album. How Big, How Blue, How Beautiful is up against powerhouses like Kelly Clarkson's Piece by Piece which now holds the record for most nominations in the category and the only artist to win it more than once. Florence + The Machine is also up against 2014/2015's blockbuster 1989 by Taylor Swift, her first pop album.
Florence + The Machine also falls into two rock categories. "What Kind of Man" is nominated for Best Rock Performance along with Best Rock Song, the latter being reserved for the songwriters Florence Welch, Tom Hull and John Hill.
The final award the album is nominated for, Best Recording Package, goes to the art director of the project. Brian Roettinger would be the recipient of the award should he win for the visual look of the album.
Florence + The Machine have been nominated three times before the newly released lists. In 2011, the band was up for Best New Artist and in 2013, sophomore album Ceremonials was nominated for Best Pop Vocal Album where Kelly Clarkson took home the award for her hit album Stronger. The song "Shake It Out" grabbed a nomination for Best Pop Duo/Group Performance.
Of the nominations for the 2016 ceremony to air in February on CBS, Florence + The Machine could easily take home one if not both of the rock categories. Both pop categories is anyone's guess at this point with talented artists going up against each other. Success of an album doesn't always translate into winning an award but rather it's the content of the album and how rich it is voted on by a panel of people involved in the industry.