Taylor Swift aired a world exclusive sneak peek clip of her "End Game" music video featuring Ed Sheeran and Future this morning on “Good Morning America.” The entire music video officially drops at midnight EST Jan. 12.
In the clip, Swift is seen having fun on a yacht, watching fireworks, drinking a beverage or two, wearing a helmet and riding what appears to be a motorcycle, and smiling with her friends and track collaborators Ed Sheeran and Future. The “End Game” video was shot in multiple locations in Tokyo, London and Miami. It will be the next official music video from Swift’s critically-acclaimed sixth studio album reputation, which was the best-selling album of 2017.
“End Game” follows Swift’s first record-breaking video from the album “Look What You Made Me Do” and its futuristic follow-up video “…Ready For It?” She also released fun lyric videos for “Gorgeous” and “Call It What You Want,” as well as a BloodPop remix lyric video for "...Ready For It?," which you can watch above. “End Game” features Sheeran and Future delivering separate raps. The catchy hook “Big reputation, big reputation, ooh you and me we got big reputations …” kicks off the song and the sneak peek clip.
Swift and Sheeran previously joined forces on the Billboard Hot 100 Top 40 romantic ballad “Everything Has Changed” for her chart-topping fourth studio album Red. Swift, Sheeran, and Future co-wrote “End Game” together along with Max Martin and Shellback, who are also part of the reputation producing team. Swift and Sheeran performed the song for the first time live together at the iHeartRadio Jingle Ball last month. The track marks the first feature for Future on a Taylor Swift album.
Check out the entire “End Game” music video clip featuring Taylor Swift, Ed Sheeran, and Future in the attached video below and stay tuned to AXS for updates.
ARE YOU READY FOR IT? We have an EXCLUSIVE sneak peek of @taylorswift13's music video to "End Game," featuring @edsheeran and @1future! The FULL video drops at midnight #EndGameMusicVideo pic.twitter.com/UJOTfzfQag— Good Morning America (@GMA) January 11, 2018