BROCKHAMPTON released their new album Iridescence on Sept. 21 and it raced to the top of the Billboard 200 charts. This is a huge achievement for the self-described boy band, as it is their fifth album and the first to ever hit the top of the charts.
The band's first mixtape, All American Trash, hit in 2016 and put them on the map. Then, they released three albums in 2017 titled Saturation, Saturation II and Saturation III. The first album didn't chart, the second finished at 57th and the third hit 15th. The upward projection paid off when Iridescence hit number one.
The number of sales for the new BROCKHAMPTON album equaled 101,000, with an impressive 79,000 of those traditional albums rather than digital sales. Many of the albums sold came via the band's website, as they sold merchandise/album bundles.
Part of the reason for the huge sales numbers and the number one status was the move from EMPIRE Recordings to the monster label RCA. The band has gotten huge play online, as they have more than 540 million on-demand streams of their songs in the United States, with 468.8 million as music streams and 53.6 million as video streams.
BROCKHAMPTON is now working on turning those album sales up their concert attendance. They have a huge number of shows on their current I'll Be There Tour and AXS has tickets available for many of the stops along the way (Tickets).