Imagine Dragons has released their third full-length LP Evolve and it's getting off to a solid start thanks to the single "Believer" which is topping its respective charts. Unlike many albums today benefiting from the streaming platforms, Evolve was fueled mostly by traditional album sales with modest streaming and track download units. The album debuts at No. 2 on the Billboard Top 200 Albums chart as reflected on the July 4 update which will post on time despite the holiday.
Evolve begins its run on the chart with 147,000 overall units with 109,000 being in actual album sales. That's enough to make it No. 1 on the Top Album Sales chart, a tally created in Dec. 2014 when the chart formula was adapted to include streaming and downloads. The set saw 23,000 in streaming units and 15,000 in track download units.
The latest effort is the largest debut week for a rock album since Metallica's Hardwired... To Self-Destruct from 2016 which opened with 282,000 total units. Evolve is also the third-largest sales week for a rock record behind Gorillaz's Humanz which sold 115,000 copies in its opening frame and John Mayer's The Search for Everything which racked up 120,000 in sales.
Evolve follows up 2015's No. 1 album, Smoke + Mirrors, which began with 195,000 total units and 172,000 of that sum being from traditional sales.
Unlike the hip-hop, rap and R&B genres, Imagine Dragons is part of a genre that continues to sell records as opposed to streaming units making up the majority of an album's first week performance. As reported, DJ Khaled's Grateful enters at No. 1 on the Top 200 with 149,000 total units, but only 50,000 were in sales.