Justin Timberlake is headed back to the Super Bowl. The NFL announced on Sunday night that Timberlake will be the headliner for the Pepsi Super Bowl LII Halftime Show, taking place Sunday, Feb. 4, 2018 at Minnesota's U.S. Bank Stadium. You can see their official announcement video by playing the video above.
With Sunday's announcement, Timberlake set a new record for the most times headlining a Super Bowl halftime show by an individual artist. February's concert will be his third appearance over 16 years, after Super Bowl XXV in 2001 and Super Bowl XXXVIII in 2004. The latter came with considerable controversy, as Timberlake was involved in Janet Jackson's infamous "wardrobe malfunction" that drew the attention of the Federal Communications Commission. Since it will be 14 years later by the time that Timberlake takes the stage in Minneapolis, presumably enough time has passed that the NFL isn't worried about inviting him back to the most watched sporting event of the year.
Timberlake's hiring had been rumored for weeks by various media outlets, and means the NFL is going with a known quantity instead of venturing out in a new direction. As the NFL's press release states, he has ten Grammy Awards, four Emmy Awards, and an Academy Award nomination. Having already performed at two prior Super Bowls, he has experience with the event. He also continues a recent trend of pop performers at the big game, as Coldplay headlined the last Super Bowl and Katy Perry was featured before that. And with Timberlake having a major role in the upcoming Woody Allen film "Wonder Wheel" in addition to his music, he's got something to promote that makes it worthwhile for him to be going back to the Super Bowl halftime show.
The question for music fans after Sunday's news is what kind of show Justin Timberlake will put on, and who will join him. Many Super Bowl halftime show performers have special guests, so who could Timberlake recruit to join him in Minnesota? And will he play it safe given how the "wardrobe malfunction" story will be brought up again, or will he want to do something else to surprise audiences and put a new moment in the headlines? Per the NFL's announcement, Timberlake's preparation for the Super Bowl will be documented on the website of title sponsor Pepsi, so fans can follow along and see what he comes up with for his third halftime show. Let's see if the third time is the charm.
For more on Justin Timberlake, visit his artist page at AXS.