Taylor Swift will open the 2019 Billboard Music Awards to deliver the worldwide debut performance of her Brendon Urie collab single “ME!” The BBMAs announced Swift’s appearance on Twitter this morning (April 26). See the post below. The live BBMA ceremony will take place at the MGM Grand Garden Arena in Las Vegas on May 1 and the show will air live at 8 p.m. ET/5 p.m. PT on NBC.
Taylor Swift is all about surprising her fans and Swifties have been following her Instagram clues for weeks, ever since her appearance at the 2019 iHeartRadio Music Awards. Fans correctly guessed Swift was dropping new music when she launched a 13-day countdown leading to April 26. She also surprised fans again by showing up at a beautiful butterfly mural in her hometown of Nashville and took selfies with them.
Swift spoke with Robin Roberts of “Good Morning America” during ABC’s NFL Draft last night and announced the upbeat new song, which dropped at midnight.
In describing it to Roberts she said, “'ME!' is a song about embracing your individuality and really celebrating it and owning it. With a pop song, we have the ability to get a melody really stuck in people's heads and I just want it to be one that makes them feel better about themselves."
Swift notably co-directed the music video for “ME!”with Dave Meyers and it is credited to Taylor Swift Productions on YouTube. Overall, the visual is bathed in bright colors and is upbeat, catchy, and fun.
The “Gorgeous” singer-songwriter seems to be kicking off an optimistic new musical era – with a slithering snake in the video’s opening transforming into a group of colorful butterflies.
Swift and the charismatic Panic! At The Disco front man look and sound great together in the video, which opens with them fighting while speaking French (in front of Swift’s adorable cats!) and features them singing and dancing through several different romantic scenes.
Watch the "ME!" music video above.
Taylor Swift has won 23 Billboard Music Awards throughout her career, which is the most BBMA wins for any artist. Her performance at the upcoming ceremony will be her first since 2013.
Swift enjoyed massive success with her sixth studio album, reputation, and the Reputation Stadium Tour was the highest-grossing U.S. tour in music history. The last five of Swift’s studio albums have topped the Billboard 200 album chart and she is the only artist to have four million selling release weeks in Nielsen Music history.
Panic! At The Disco is already on the previously-announced star-studded roster of 2019 BBMAs performers. Urie will open the show with Swift, in what is certain to be an epic, energetic performance of their new track.
Other BBMA performers include host Kelly Clarkson, Jonas Brothers, BTS and Halsey, Madonna and Maluma, Dan + Shay and Tori Kelly, Khalid, and more. Living R & B legend Mariah Carey will also perform a medley of her biggest hits as she receives the 2019 ICON Award.
Overall, the Billboard Music Awards are one of the biggest awards shows of the season and one of music’s biggest nights. Fans can catch the explosive performances and see who wins big live and in person by attending the 2019 Billboard Music Awards at the MGM Grand Garden Arena on May 1. Grab tickets to see the show live from AXS.