Watch: Lizzo premieres music video for new single 'Juice'

lizzoLizzo is one of those musical acts that's hard to box into just one genre of music or entertainment for that fact. The multifaceted Lizzo is responsible for being a founder of several independent hip-hop, soul-pop groups including Grrrl Prty, The Clerb, Absynthe, and more. The 30-year-old singer/songwriter has released a total of two EPs including her critically acclaimed 2016 project, Coconut Oil, as well as a total of five studio albums. Now, the "Water Me" artist has backing from Atlantic Records and is on a mission to make 2019 hers with the recent release of her latest visuals for her newest single entitled "Juice" which can be seen above. 

In Lizzo's visuals directed by Quinn Wilson, Lizzo can be seen in a multitude of different settings as she stars in a plethora of late-night television show settings. The video begins with Lizzo and her male counterpart advertising a hand lotion similar to that of the Soul Glo commercial in the cult-classic film, Coming to America. As Lizzo flips through the channels and steals her significant other's cell phone, she can also be seen starring in an '80s exercise video, being interviewed at a late-night talk show, performing in an AMSR video, and closing out the video in a Soul Train-esque performance accompanied by backup dancers. 

Sonically, "Juice" has a lot of elements of music from past generations. The '70s soul and disco influence are evident while the percussive instrumentation, horn section, and cadence of Lizzo's voice give us vibes of Chaka Khan and Teena Marie. Overall, this is an impressive performance and an excellent way to start the year for the up-and-coming artist who has curated her very own cult-like following. With that said, check out the visuals for Lizzo's latest single "Juice" in the video above and stick with AXS for all of your ticketing needs.